At NioActive, wellness isn't just a product, it's a lifestyle. Born from a blend of naturopathic wisdom, athletic insight, and scientific innovation, our mission is to make optimal health both accessible and enjoyable.

The story of NioActive™ began with a young surfer from the Gold Coast, Ty Richardson, who at just 9 years old envisioned his own company called NION. His passion for health and wellness drove him to create mineral-rich drinks that were not only delicious but also fulfilled the nutritional gaps that he saw in the existing market.

Fast forward ten years, and Ty's vision has evolved into reality. With the unwavering support of his mother, Bianca — a renowned naturopath — NioActive was born. Bianca set out to bring Ty’s vision to life, creating products that nourish the body and are easy and fun for everyone to enjoy, including his uncle, world champion surfer and NioActive director, Joel Parkinson.

Ty’s uncle, World Champion Surfer Joel Parkinson, was one of the first to test the initial NioActive formula.As a professional athlete, Joel saw immediate and significant health benefits, which led him to join the NioActive family. Today, Joel serves as Managing Director of NioActive, committed to bringing these innovative products to a wider audience.